Melissa DiGianfilippo, co-owner and president of public relations at Serendipit Consulting, has gotten tons of businesses media coverage from places like CNN, Washington Post, and Entrepreneur. In this episode, you’ll learn what steps you can take right away to get this same type of coverage for your fitness business.

What You’ll Learn

• How to 2X your leads with press coverage
• Melissa’s proven PR “trifecta”
• How to get featured in magazines like Inc., Forbes, and Entrepreneur
• What the “belfie” is and how it relates to your fitness studio’s PR efforts
• Melissa’s blueprint PR pitches to journalists and other influencers
• How and why to use Google Alerts
• How to go from $1M to $3M/Year with these strategies
• Time-saving hacks and tools
• And tons more!

What We Mention In This Episode

• Top 6 Things You Need to Know to Get PR Coverage Today
• Serendipit Consulting 
• GSD Show Episode 017: How to Build a PR Strategy to Grow Your Fitness Studio
• Newsjacking
• Google Alerts
• Entrepreneurs’ Organization
• Scaling Up
• Blinkist
• FINIMPACT: An Empowering Guide For Young Entrepreneurs

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