In this episode, our CEO and Account Manager join forces as they cover the exact steps that the top fitness studios have taken to become #1 in their industry – and what steps to avoid along the way. We cover franchises like Orangetheory Fitness and more.
What You’ll Learn
The main commonalities between our most successful fitness studios
How to calculate your customer lifetime value (LTV)
A fitness studio’s average retention rates over 6 months and 1 year
How and what to delegate in your business for greater success
The power of “white space” and why it’s so important to have
Proven goal-setting strategies
How to become a student of sales and implement “the decoy effect”
What the #1 rule is in marketing
How to hire the best person or team for your studio’s marketing
What We Mention In This Episode
- These fitness studios’ favorite books, CRMs, and mission statements
- Daniel Nyiri’s GSD Show Episode
- Liberty Harper’s GSD Show Episode
- The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It
- Steve Jobs’ Biography
- Example of The Decoy Effect
Thanks so much for watching this episode! Be sure to tune in next week as we cover pre-sales with Chris Weber of Beakinship.
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