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If you’ve read any of our previous blogs, you probably already know that the most successful fitness and wellness business out there use automated email campaigns to nurture leads, keep members engaged, and encourage cancelled members to come back. When coupled with Facebook ads and landing pages, email marketing can be one of the most effective ways to build rapport with both leads and current members. But what you may not know is that those same businesses have started to replace email marketing with a new tool — one that can take your customer service to new levels of greatness.
MINDBODY BOLD is a can’t-miss conference for studio owners and fitness professionals who are serious about growing their business. This will be my third year attending the conference, and each time it’s one of the highlights of my year. If you’re still on the fence about whether or not to go, here are 5 reasons you MUST attend.
After working with hundreds of fitness studios and wellness businesses around the world, we’ve realized that the top-performing businesses out there do some things a little bit differently from the rest of the crowd. Here are some of the strategies they’ve implemented that you can use in your own fitness business.