Boutique studios like CrossFit, barre, kickboxing, etc. are hugely popular in the fitness industry right now. And as an owner, you want to market your business the right way. That means constantly attracting new leads that turn in to loyal members. Not only do you want to intrigue prospects with an awesome offer and brand, but you want to give them an awesome experience before they even get to your studio. That’s where Fit FLAVER comes in, a program solely dedicated to marketing for your fitness studio that’s been known to bring in over 400 leads in 31 days. Combine that with these 5 best tips and your studio will fill up in no time:
Key Takeaways for Your Fitness Studio:
- Only 10 – 16% of your Facebook fans will see your posts unless you boost or promote them. That’s why Facebook ad campaigns are crucial. You’re guaranteed to reach a super niche market.
- 14% of new gym members drop off by the end of February. Keep them loyal to your boutique studio with great offers, an experience they can’t get elsewhere, engagement, motivation, events, and more.
- Use video for your social media, marketing campaigns, and website. This gives people a good idea of who you are before they even meet you.
- The top 2 most popular fitness hashtags on Instagram are #fitness and #healthy – use this to your advantage when sharing images, promotions, videos and more to get found by your audience.
Mike Arce is the CEO and founder of Loud Rumor, a lead generation company for fitness studios and independent gyms that supports their customers with sales training and techniques to grow and scale.
Mike has spoken for companies like Infusionsoft, the Better Business Bureau, ASBA, and Local First – all on the topic of Local Business Internet Marketing. He has a passion for local businesses and helping them grow. You can get fresh, updated tips from Mike here.