MINDBODY BOLD is a can’t-miss conference for studio owners and fitness professionals who are serious about growing their business. This will be my third year attending the conference, and each time it’s one of the highlights of my year. If you’re still on the fence about whether or not to go, here are 5 reasons you MUST attend.
After working with hundreds of fitness studios and wellness businesses around the world, we’ve realized that the top-performing businesses out there do some things a little bit differently from the rest of the crowd. Here are some of the strategies they’ve implemented that you can use in your own fitness business.
I partnered with Evolution Nutrition to share my top lead generation tactics including Facebook advertising, automation, video, retargeting, and more. I showcase the exact ways we’ve been able to generate up to 107 leads in 24 hours, 225 in 1 week, and 503 in 1 month.
In basic terms, you have just 5 seconds to grab your visitor’s attention. This all falls down to the attention span of us mere humans – on average, the majority of us make up our mind about a website in just 5 seconds.
Within 5 seconds, your website needs to tell your visitors the following things…
A study showed that 55% of people are willing to pay for a guaranteed good experience, which means that the experience you provide at your fitness studio is crucial.
And as saturated as the fitness industry is, you want to make sure that your studio stands out. These 7 customer service strategies help you do that.
Daniel Nyiri is the founder and CEO of 4U Fitness, a personal training studio franchise in Florida that uses a full body electric muscle stimulation program. And he’s a serious fit pro…
In 2011 he moved from Hungary to the U.S. with just $150 in his pocket. And now he has a 7-figure fitness business with 3 locations (St. Petersburg, Tampa, and Orlando) that has seen huge growth since they first opened.
All members of your fitness business are connected through common fitness goals like feeling better and stronger, or just living healthier lives. Your studio or gym’s services, whether yoga/pilates, TRX, or anything in between, translate to a unique and personal connection that your community shares. So if a strong connection with your customers is the key, what’s a proven strategy to help boost this? Weight loss challenges.
Whether you realize it or not, people look up information and reviews about your fitness studio or gym before they decide to invest. They want to see specific before and after photos of your members, what other people have to say about your service, and they love watching what you’re capable of. That’s why video testimonials are a huge must. These act as social proof that just can’t be denied. And that’s powerful.
Creating visual content can be more difficult than textual content, especially if you aren’t into the whole ‘Photoshop’ vibe. But, to save you both time and stress, I’ve collaborated some of the best tools online to help you build visual content online for your fitness studio.