Last year, I got to attend one of the best conferences I’ve ever been to, Thrive: Make Money Matter. Thrive is an event for entrepreneurs and business professionals hosted by Cole Hatter. If you follow my business journey, you’ll notice that I actually attend a ton of different conferences and events. This one blew me away. Here’s a quick highlight video from 2016:
I went to Cole’s second Thrive conference (Thrive 2) and it was great for a few reasons. The first was definitely the speakers. There was an incredible lineup, and every person was extremely prepared to not only deliver great content, but to deliver it in a fun – and sometimes funny – way.
The number 1 reason I go to conferences is to learn. The speakers, especially the keynote speakers, have usually mastered 1 or 2 specific areas, and I love hearing their perspectives, strategies, and ideas so that I can implement them in my business.
Cole does an incredible job lining up influencers to speak at his events, including:
- Grant Cardone
- Tai Lopez
- Jack Canfield
- Gary Vaynerchuk
- JJ Virgin
- And tons more
Vendors & Attendees
Another reason that I like to attend conferences is for the vendors. It’s always great to meet other potential vendors that I can work with, refer to other people, and possibly partner with.
I also love to meet the attendees because the people who go to conferences are people who want to learn, just like me. I want to surround myself with people who enjoy learning and invest time and money to do just that.
That brings me to the next thing I really loved about Thrive. Every single person I met does great things and is making big moves in their business. I met people who run online businesses and make $200,000-300,000 a month, and people in the real estate industry that make millions every year. They were all so humble and shared everything they’ve learned with everyone there. It was great to meet an amazing group of entrepreneurs like that.
The GSD Show Guests
The final reason I enjoy conferences is that I host a podcast, The GSD Show. A podcast is only as good as the guests on the show. I always look for great guests, and I usually find 1 or 2 at each conference I attend.
But at Thrive I felt the need to have 6 people come on the show because they were all so amazing. Here’s a compilation of clips from The GSD Show with some of the people I met at Thrive:
One of the people I met, Mark Lack, was not only on show, I also hired him as my business coach. He helped me transform my business and we’ve developed a really strong relationship since then. He’s so great that I also referred him to several other people.
Another speaker, Philip McKernan, gave one of the most compelling talks I’ve ever seen. His philosophy on soul set is incredible, and I decided to fly out to Colorado a few months after the event just to meet him.
Then, if you haven’t heard of Grant Cardone, just look him up and you’ll never not see him again. The guy is everywhere, has a huge following on social media, has branded himself extremely well as the #1 sales trainer in the world, and is a real estate mogul. I got to fly out to his beach house in Malibu to do an episode with him, and the content was gold.
Finally, I got to meet Cole Hatter himself – yes, the host of Thrive. Him and his wife, Sanja, do an amazing job and if you haven’t heard of Cole’s story, it’s one of the best you’ll ever hear. It’s easy to realize why he puts on this event and why so many amazing speakers contribute to his cause.
Thrive’s subtitle is “Make Money Matter,” and when I first heard that, I thought it meant something totally different. My initial thought was that you have to really focus on making money. But “Make Money Matter” is much deeper.
What I’ve learned from all of the speakers is that you can’t make a difference and financially contribute to society unless you have the extra income to do so and still take care of the things that you need to do in your life.
Grant Cardone talked a lot about the middle class. He said that people who don’t do everything they possibly can to live up to their potential in a country like America are acting selfish because they could do so much more. Wealthy people can contribute to society more than people who live paycheck to paycheck.
I really started to understand that and became excited to make more money not just to live a better life with my family but also to be able to give back, which is something I’ve always wanted to do.
I’m so happy that I now have a path and plan to do that with all of the information and support that I’ve gotten from all of the speakers, attendees, and most importantly, Cole Hatter.
I want to thank Cole more than anyone for having the vision to put on this event and really live for a great purpose. Cole Hatter, thank you so much for everything you’ve done. I’m 100% excited to attend Thrive again this year.
Mike Arce is the CEO and founder of Loud Rumor, a lead generation company for fitness studios and independent gyms that supports their customers with sales training and techniques to grow and scale.
Mike has spoken for companies like Infusionsoft, the Better Business Bureau, ASBA, and Local First – all on the topic of Local Business Internet Marketing. He has a passion for local businesses and helping them grow. You can get fresh, updated tips from Mike here.